The paper presents the results of theoretical analysis of «information-psychological impact» category. The study aims to determine the role and place of impacts of such kind in the upbringing process, and in education in general. The paper contrasts comparative analysis of existing scientific approaches to understanding the nature and psychological content of the concept of “information” and psychological impact. Based on the data mentioned above, the conclusion is made that the psychological impact is the influence of surrounding elements of the physical and social environment on the people, which change the course of their mental processes, mental state, psychological structure of consciousness and behaviour. In addition, the purposeful psychological impact carried out either by an individual or a collective entity can be direct or indirect (e.g. information psychological). Based on the performed analysis the conclusion is made that depending on their purpose and nature of influence, information and psychological impact can be manipulative (subject-object) or developmental (subject-subject). Manipulative impact creates temporary, unstable mental forms, while developing impact creates stable personality forms. Both kinds of information and psychological influences can be observes in the educational process. The teacher selects types of influence based on his/her own pedagogical qualifications and teaching objectives: to develop the personality of the student or to form behavioural stereotypes.
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